Yes, I redesigned my website again, but this time it’s different.

Since registering my domain back in 2016, my site has been nothing more than a portfolio, a place to showcase work for potential employers looking to hire new talent.

At the time, I thought that was the point, but then it started eating me alive.

For years, I obsessed over which projects to share online, polishing every mockup, application, and photo in the hope of impressing whoever landed on my page.

Every couple of years, I’d come across another designer’s “better-looking” site and feel compelled to redesign mine with additional features, oversized visuals, and evenly spaced grids.

On the surface, it all looked professional, but it never felt like me.

The problem is that portfolio sites reduce people to their abilities. They’re less like personal spaces and more like digital resumes, and after a while, I grew tired of selling myself that way.

It was a never-ending loop I wanted to solve.

In early 2025, I came across Derek Sivers, a creator, entrepreneur, and speaker who’s been writing openly online for decades.

His site is nothing fancy, but he uses plain text to prioritize his personal life first, while his work sits quietly in the background.

As a designer, I found his approach simple, unique, and unforgettable.

I realized I wanted to position my site in a similar way, not as a sales pitch, but as a journal with a living record of my own life.

This shift in thinking led me to write this entry today.

At nearly thirty-four years old, I care more about sharing my thoughts and journey than impressing anyone with key visuals and design briefs.

Don’t get me wrong, I still plan to showcase my portfolio here, but I believe writing doesn’t require perfection, only honesty.

So yes, I redesigned my website again, but this time it’s not for cluttered images, clients, or employers.

It’s for me, myself, and I.

Thanks for reading,
William